Antler Luggage Managing Director, Sonney Roth, said the shorts partnership will see two strong brands working closer together which will benefit both organisations.
“Antler Luggage has a rich heritage, like Essendon, which dates back to 1920 – we are very excited to increase our involvement in the club and look forward to a rewarding partnership,” he said.
“We have three hallmarks which make our products distinctive: innovation, quality and style. Significantly, all of our products are quality tested and all come with an international warranty.
“Like Essendon, we have a reputation for being a market leader and have a very significant market share in the Australian luggage market.
“We supply all major retailers as well as specialty and independent luggage stores - we have something to suit everyone including laptop bags, backpacks, garment carriers and much more.”
Essendon Managing Director and CEO, Peter Jackson, said it is pleasing when a current club partner, like Antler Luggage, receives enough reward to want to increase their involvement.
“Antler Luggage is a respected company providing a quality travel product and they want to become a bigger part of the Essendon family,” Mr Jackson said.
“They are being proactive in promoting their company by coming on as our shorts partner and I call on all Essendon fans to think of only one name when shopping for their next piece of luggage.
“I encourage all Bomber fans to support the companies that support their club and Antler Luggage will be an important part of Essendon in 2009.”
Essendon members will be entitled to exclusive Antler Luggage offers and specials through the Bomber Shop (at Windy Hill) and on essendonfc.com.au so make sure you become a 2009 member and reap the rewards.
