The new Bomber Shop will finally open its doors to the red and black faithful on Monday, March 15.
Part of phase one of the $21 million expansion of the NEC Hangar, the shop has adopted a retro look to honour the club's rich heritage ahead of its 150th anniversary next year.
It will be open from 10am to 4pm on Mondays, Tuesdays, Thursdays and Fridays, allowing fans to get kitted out in the red and black on the eve of the 2021 season.
“With the retail shop, we have redesigned the Bomber Shop logo using a small Bomber plane from one of our retro logos. The change rooms will be covered in the iconic WEG premiership posters and all the wall branding will continue with this retro look and feel," general manager of strategic operations and community Jess Newman said.
“We’ve set out to commemorate our 150th year and ensure we celebrate our club’s rich heritage and culture, something I know our staff, players and members are incredibly proud of."
Visit shop.essendonfc.com.au to check out what's in store ahead of your visit, or to shop online.
Please note: Access to the Bombers Shop will be via the side of the shop, between the two ovals at the NEC Hangar.
