Essendon Football Club has launched its own iPad app with the 2012 Bomber Magazine modified and formatted into a special digital publication.
In an exciting new innovation, the app provides a practical and user-friendly way for fans to access The Bomber Magazine on a digital platform, whenever and wherever they want.
The app is fully interactive and features an animated splash page, player features, behind the scenes video packages, game highlights and extended photo galleries, as well as share capabilities on social media channels.
Essendon chief executive Ian Robson said the app provided an exciting new interactive experience for Bomber fans.
“As a club, we know how important it is that we continue to explore new ways to engage our fans across digital platforms,” Robson said
“To be able to deliver The Bomber Magazine as an interactive digital publication is an exciting innovation for the Club and showcases our commitment to enhancing the fan experience"
The 2012 Bomber Magazine iPad app is available for purchase at the app store for $2.99.