This Friday night Essendon will unveil an exciting new look at Etihad Stadium when they take on arch-rivals, Hawthorn.

The 2008 members' survey found that Bomber fans want Etihad Stadium to feel more like their home ground and the club has responded.
 
From the time you walk towards the stadium to the moment you leave, there will be a strong Essendon theme.
 
To add to the overall experience - and show your support for the team - simply deck yourself out in Red and Black gear, head to the ground and turn Etihad into an Essendon cauldron.
 
Essendon match-day theming will be on show at all home games at Etihad Stadium for the remainder of the season.
 
Images and information on the new-look theming will be available on essendonfc.com.au this Friday morning (8th May).
 
Remember, get to the game in your club colours and enjoy a new match-day experience.
 
Red and Black unite!